Privacy Policy
This policy explains what personal information Beyond Persona ("BP", "we") collects at beyondpersona.ai, why, how long we keep it, and what rights you have. We aim to meet the GDPR (EU), US state privacy laws, the Korean Personal Information Protection Act and other applicable laws.
1. What we collect
| Category | Data | Source |
|---|---|---|
| Account | Email address, account ID of the sign-in provider, display name, free test completion number (internal reference) | Google sign-in |
| Free test | 76 answers (7-point scale) and their result. If you move on to the paid assessment, these answers are carried over so you do not answer the same item twice. | Your answers |
| Assessment | 288 answers (7-point scale), 36 trait scores, archetype matches, the language you receive your results in | Your answers |
| Result ratings | The ratings you give to sections and insights on your result screen (matches or doesn't match) and when you gave them | Your ratings |
| Feature tests | Records of which members are shown or not shown a feature under test (account ID, test group) | Our assignment |
| AI agent | Messages you send to the AI agent | Your input |
| Relationship analysis | Who you invited or joined, participants' consent records, the relationship analysis generated from participants' results | You and the other participants |
| Payment | Transaction ID, amount, currency, product, purchase language. We do not store card numbers. | Paddle.com |
| Refund requests | The payment you ask about, your reason (optional), the decision and when it was made | You and our review |
| Referral program | Referral code, sign-ups made with the code, amount and product of payments made through a referral, the first part of the buyer's email (the rest is masked), the amount allocated to the referrer | Your referral activity and Paddle.com |
| Access grants | Records of access granted or withdrawn by our staff without payment and the reason, and email addresses for which access was reserved before sign-up | Our staff |
| Technical | Browser, language setting, approximate region from IP, device type | Standard web logs |
| Anonymous statistics | Page views, session length, feature use, with anonymous identifiers only | Firebase Analytics |
| Launch notice list | Email address only | The launch notice form |
| Account usage (optional) | Screens opened, time spent on each screen, return visits, test completion, current plan, visits before sign-up. We do not collect answers, scores, commentary or typed text. | Product improvement, only with the member's consent |
When you join our community (a KakaoTalk open chat), we collect no new data. We only check that you have completed the assessment before giving you the entry details. Kakao's terms and policy apply to your use of the community.
2. Why we use it
- To provide the Service: scoring, commentary, AI agent replies, relationship analysis
- To manage accounts: sign-in, purchases, refunds, support
- To calculate and settle referral rewards
- To grant access for beta testing, compensation or correcting errors
- To check the effect of new features
- To improve the Service, using de-identified statistics
- With your consent: account usage records, the launch notice list
- To send transactional emails (receipts, account notices). We send no marketing email without your consent.
- To meet legal obligations such as tax records and fraud prevention
3. Relationship analysis
A relationship analysis is created only when every participant agrees. All participants see the relationship analysis. No participant sees another's individual answers, scores or personal results. Any participant can leave the relationship, after which it is no longer generated for them.
4. AI tools you connect yourself
If you agree on the connection screen and connect BP to an AI tool (Claude, ChatGPT and others), we send the following to that tool at your request. This is not processing we outsource. It is a transfer to a tool you chose, made at your request.
- Your own results: the level and direction of your 36 traits, your archetype, your pattern names, where your layers diverge, your nearest MBTI type and your commentary
- Your own answers: the sentence of each assessment item and the answer you chose (1 to 7), and how your answers are spread between the ends and the middle. We do not send item numbers or which trait each item belongs to.
- The shared part of your relationship analyses: situations in the relationship, things to adjust together, suggested actions and the limits of the interpretation. We do not send the other person's scores, levels, type or personal commentary.
We do not send numeric scores, your name, email or payment details. Once the tool receives the data, the privacy policy of the company that runs it (for example Anthropic, OpenAI or Meta) applies, and the data is transferred to the country where that company operates (mainly the United States). You can end the connection from your profile at any time, after which we send nothing more. To delete data the tool has already received, please ask that company. We keep a record of each connection and removal for one year after you disconnect, and delete it with your account.
5. Service providers and transfers abroad
| Recipient | Purpose | Location |
|---|---|---|
| Google LLC (Firebase, Gemini) | Hosting, sign-in, database, AI generation | United States |
| Anthropic, PBC (Claude) | Service-improvement analysis of de-identified assessment responses and results (no name, email or account ID), such as checking measurement accuracy | United States |
| Paddle.com | Payment, tax and refunds (Merchant of Record) | United Kingdom, United States |
| Cloudflare, Inc. | DNS and email routing | United States and global network |
Transfers to AI tools you connect yourself are described in section 4. Data is sent over encrypted connections when you use the Service. For EU residents we rely on the EU Standard Contractual Clauses. We do not sell your personal information.
6. How long we keep it
- Account and assessment data: until you delete your account. After a deletion request we keep it for 30 days so you can cancel, then erase it permanently.
- AI connection records: one year after you disconnect, and deleted with your account.
- Account usage records: raw records and per-account summaries are both kept for 1 year. If you ask to withdraw consent at support@beyondpersona.ai, collection stops from that point and the raw records are deleted.
- Launch notice list: until you unsubscribe.
- Payment records: as long as tax and accounting law requires (in Korea, 5 years). After you delete your account, we keep them separately from your other data for that period.
- Refund requests: 3 years, as records of consumer complaints and disputes.
- Referral program records: 5 years, as needed for settlement and tax. The buyer's side remains in masked form even if the buyer deletes their account.
- Access grant and feature test records: until you delete your account.
- Backups: erased automatically, usually within 7 days.
7. Your rights
You can ask to access, correct, delete or receive a copy of your data, withdraw consent, and complain to your data protection authority. You can delete your account yourself from your profile screen. For other requests, email support@beyondpersona.ai. Residents of US states with privacy laws have the right to know, delete and opt out of any sale (we do not sell data) without discrimination.
8. Children
The Service is not for children under 14, and we do not knowingly collect their information. If you believe a child under 14 has given us information, contact us and we will delete it.
9. Security
- TLS encryption in transit and encryption at rest in Google Cloud
- No passwords stored by BP (sign-in through Google)
- Access to user data limited to authorised staff
10. Cookies
We use cookies and browser storage to keep you signed in.
For visit statistics, we store a random visitor number. This number alone cannot identify you. If a member agrees to usage record linking, we also link their visits before sign-up to their account.
You can refuse visit statistics in the notice at the bottom of the screen on your first visit. If you refuse, we delete the stored visitor number. We do not use advertising cookies.
11. Changes and contact
We announce changes on this page and by email at least 10 business days before they take effect, and material changes at least 30 days in advance. Contact: support@beyondpersona.ai
Beyond Persona